My love for cars was never really "great" until I turned 15 and "The Fast and the Furious" hit the silver screens. There i started thinking .. "cars are cool!" From that point on I loved cars, however my views were biased and limited as I only got to really appreciated those pieces of meticulously engineered machines from a movie that depicted Cars not in their original form but more or less modified to a point of no recognition.
It was cool! To be honest it still is, to some degree, now however Car manufacturers have started saying "let's release cars that are already modified or at least look to some extend as such and gear in all the money! ... Oh and while we're at it, we offer tuning parts as well." so now all those Chargers, Challengers, GT-Rs and Mustangs look modified when you buy them.
I am growing up, also if I don't look the part, I still am and along with that my opinion toward Cars does too. I have started looking at Materials, Colors, Workmanship, Finishing, Amount of Detail and many more aspects of their combination cleverly engineered into what today we call a car. The problem is, with today's society we tend to ignore the amount of effort that goes into the production of any car. From a "Chery QQ" to a "Maybach 62 Zeppelin" all these cars have been thought of, designed, developed, built, tested and produced. Each manufacturer follows his own little way of testing and manufacturing, the effort is still the same none the less and this is where the question if the materials and their usage are necessary and if they justify a cars price.
Take a Hyundai Coupe as an example. It looks sporty, it is pretty and it has a fair amount of engine-space. The materials used inside of the car however aren't all that pretty, or well processed. the Dashboard is made of a hard plastic, the steering wheel is made of a rubber that will start breaking and crumbling after a couple of years. The seats are made of synthetic leather which turn into a heating compound, heated by your body temperature and the materials slowly generate a plastic smell, have absolutely no soundproofing. Also they start deteriorating after a couple of years and the standard issue of the car doesn't even come with Airbags or any other safety features other than partial ABS. This is not at all a "cheap car" the Coupe starts from Dhs95k! With a little extra you can get safety features, maybe real leather seats and that is it.
And now for comparisons sake let's take the Audi A7. Audis pretty much top of the range Coupe. It looks sporty, Very pretty design and has a pretty good engine, (not more liters, just supercharged).
The interior, is of impeccable quality in comparison to the Hyundai. The Dashboard and Panels are made of a rubber foam compound which keeps heat in and cool out or the other way around, it absorbs sound (both ways) which helps the car to be more or less sound proof, while inside you don't hear annoying Road noises. At the same time, it doesn't feel hollow.
Think of it as a pillow, where the Hyundais interior is a Plastic pillow which is filled with air and the Audi A7s interior is a Fluffy Goose Down pillow. It gives me that feeling at least.
The mentioned interior material also helps in distributing and damping audio from speakers within the car, which guarantee a much clearer sound.
Also, don't forget all of the interior is finished with Nappa-leather and your choice of wooden or synthetic material Panels.
The steering wheel is also leather trimmed and hand stitched, surely giving it more room for error, but not if 3 people check the steering wheel there after.
The basic model comes with all airbags, full ABS and ESP an Anti Theft system and Alarm. And of course, the Brand name. However, the A7 starts at Dhs250k... there you have it, it's an expensive car but with an insane amount of detail, high class materials and a brand name.
My opinion is pretty much explained with the above. A quality car does not come cheap, but not just because of its brand name! Because it has an insane amount of detail. Materials that are produced and used to last for a very long time and you do feel more comfortable while traveling, as you don't have to deal with noise or low light, the chair you sit in is ergonomically shaped and all the buttons and functions are located on the dashboard in a way that you can access them easily and without distraction.
But take it as you will expensive cars are not for everyone. As obviously the price tends to matter a lot when buying a car.
I for one as mentioned before, love quality cars and to me, quality is not engine power or boot space.
I'll go drool over the new Range Rover Evoque for now. Until next time, Game on!
-Alex